The best email signature generators available today
Email signatures are great for marketing and getting leads. Mailbutler shares its top picks for email signature generators.
Adam Fout is a recovery/mental health blogger at adamfout.com and a speculative fiction/nonfiction writer. He has an M.A. in Professional and Technical Communication and is a regular contributor to Recovery Today Magazine.
Email signatures are an important way of showcasing your brand and marketing your business. Most people send and receive dozens of emails a day. Branded emails give your customers — and maybe more importantly, your leads — a simple way to both see how to contact you and learn more about your brand.
For example, most email signatures will have social media links. If you send an email to a lead, even if they don’t respond to you, they might use those links to check you out on social media or take a look at your website. And for current clients, a slick email signature makes you look more professional. It makes them feel like they’re working with a high-quality brand. It’s pretty much expected in the business world.
Unfortunately, many email programs (like Gmail, Outlook, and Apple Mail) don’t exactly have great email signature options. Sure, you can design your own in HTML, but for most business professionals, HTML just isn’t a tool in their toolkit.
There are some basic options in Gmail, Outlook, and Apple Mail, but nothing like the high-quality signatures that many email signature generators today can create.
Using an email signature generator is really the only way to create a branded signature that looks great, gives clients and leads the information they need, and boosts the visibility and professionalism of you and your brand.
Some email signature generators (like Mailbutler’s) even allow you to create marketing messages or banners so that you can include links to coupons, downloadables, videos, or anything else a potential customer might find useful. Even if they don’t respond to your email, this secondary CTA can move them to action, giving you a second chance of connecting with them (or even making a sale).
Here are some of the best email signature generators on the market today.
The HubSpot Email Signature Generator
What we like about the HubSpot email signature generator is its ease of use and modern, simple designs. You get access to 6 simple templates that you can edit and add into your email client in minutes.
If you’re looking for something fancier, this isn’t the one for you (it’s a free tool after all), but if you just need to put together something quick and easy, it’s worth using.
(image source www.hubspot.com/email-signature-generator)
Gimmio is one of the biggest brands in the email signature landscape, boasting over 230,000 professionals as customers and some big names like Zillow and Harcourts. It works with 55 different email clients, including the big ones (Outlook, Gmail, and Apple Mail).
The signatures look great, the UI is easy to use yet powerful enough to create some truly beautiful custom designs, and creating a single signature is free.
They also have paid plans, which might be worth the money (they’re not cheap) for larger agencies or businesses as you can easily create and edit your signatures for everyone in your organization using a template.
And if creating email signatures is part of your offering, it simplifies the process and allows you to quickly make edits for clients, upload their employees’ information, and add logos with their white-label options.
(image source: blog.gimm.io)
If you’re just looking for something simple and quick, Signature Generator is on par with HubSpot’s offering.
You just throw your information in and boom — signature created. You can then take the HTML file or code and put it directly into your email client of choice.
You can also create your own hand-drawn or font-created signatures to add to the signature template, giving your email signature a more personalized feel.
(image source: signature-generator.com)
Another quirky little signature generator is Si.gnatu.re. The website address might be hard to type, but the signature generator is pretty easy to use. You just plug in your information, add a few photos, and you’ve got an email signature ready to go.
What’s nice about Si.gnatu.re is that it has a live preview so you can see your edits in real-time. Putting in your social media profiles is a snap, and you can optimize colors and fonts to match your brand.
Si.gnatu.re also has the option to add a banner with a link to the bottom of the signature so that you can promote products/services, though you’ll have to create the image itself in design software (bummer).
(image source: www.si.gnatu.re)
Mailbutler’s Email Signature Generator
We couldn’t finish the list without plugging in our own email signature generation features.
We have a huge collection of email signature templates that you can use right away by entering your details into the UI — no designing or coding skills are required, and customization of fonts/colors/logos is as simple as the click of a button.
You can also create an email signature template and share it with your entire organization. They put in their individual details, and whenever you want to change the design, you just make the changes in Mailbutler. Your team’s signatures are then updated automatically.
Another great feature that many email signature generators don’t have is the ability to include marketing messages or banners with clickable buttons, images, and even videos, giving you another chance to make a sale or capture a lead if they don’t respond to your email’s main message.
Email signatures are only part of what Mailbutler can do. It also has the following features:
- Email Tracking
- Email Templates
- Follow-up Reminder
- Undo Send
- Attachment Reminder
- Send Later
- Notes and Tasks
- BCC to CRM
It also has a number of team collaboration features that make sharing templates, creating to-do lists for your team, and sharing contact information simple and fast.
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